Studio — Gumption Rookies

But you will laugh because you are still standing. If you take nothing else from this article, take this:

Speed over perfection.

Veteran studios have overhead. They have legacy clients who demand the same logo they got in 2004. They have politics. You, however, are a feral cat of creativity. You are fast, hungry, and willing to do the weird jobs that established shops turn their noses up at. studio gumption rookies

If you are a rookie, you need a .

Stop.

For every celebrated design firm with a ping-pong table and a neon sign, there are a hundred garages, spare bedrooms, and kitchen tables where are fighting the real battle. You don't have a project manager. You don't have an accountant. You don't have a receptionist.

You know the one. The "I’ll know it when I see it" client. The "Can you just move the logo three pixels to the left?" client. The "We have no budget, but the exposure will be great" client. But you will laugh because you are still standing

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