Ben Settle - Email Players 1 - 15 -

Are you ready to become an Email Player? Or are you going to go back to begging for retweets? Note: This article is an independent analysis and is not officially affiliated with Ben Settle or his products. "Email Players" is a registered trademark of Settle, LLC.

The compilation of issues 1-15 represents Settle at his most raw, his most hungry, and his most effective. You will close the document feeling slightly offended, slightly entertained, and absolutely ready to write an email that makes money. Ben Settle - Email Players 1 - 15

"Stop trying to automate relationships. If you can't sell it in a single email, you shouldn't be selling it at all." Issue #2: The Psychology of "Villain Marketing" This is where Settle gets controversial. He introduces the concept that you need enemies. Are you ready to become an Email Player

Settle provides verbatim examples. The psychological play? It reminds the unsubscribe that you are confident, unbothered, and in charge. A significant percentage of people resubscribe, and some even buy out of guilt. Settle addresses the elephant in the room: Do you talk about politics in business email? "Email Players" is a registered trademark of Settle, LLC

When someone unsubscribes, do not just say "Goodbye." You send them a "boomerang" email after they leave. This email is short, funny, and offers a link to resubscribe because "you clearly need a B12 shot."

Here is the definitive breakdown of why issues 1-15 are considered cult classics, what is inside them, and how they can destroy every polite, boring marketing rule you’ve been fed. Before dissecting the first 15 issues, you need to understand the man.

Social media platforms are rented land. You are a serf. Issue #15 provides a 30-day plan to migrate your audience from Twitter (X), Facebook, and LinkedIn to your email list.